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True/False Friday: The social video is still evolving.
True/False Friday: The social video is still evolving.

Featured, True/False Friday

True/False Friday: The social video is still evolving.

September 21st, 2012|Featured, True/False Friday|

True. There has been a lot of talk lately about social video—video that spreads by sharing and word of mouth. Some call it luck and others call it a science, but when executed properly, social videos go viral, garnering massive awareness […]

Tip Tuesday: Live streaming is pretty accessible now.
Tip Tuesday: Live streaming is pretty accessible now.

Featured, Tip Tuesday

Tip Tuesday: Live streaming is pretty accessible now.

September 18th, 2012|Featured, Tip Tuesday|

Live streaming is just what it sounds like—users transmit their media live, so that people can view it as it’s happening. It’s the closest thing to a live television broadcast on the Web. The possibilities are near-endless (from fundraisers to […]

True/False Friday: There’s no limit to how Associations can use a short video clip.
True/False Friday: There’s no limit to how Associations can use a short video clip.

Featured, True/False Friday

True/False Friday: There’s no limit to how Associations can use a short video clip.

September 14th, 2012|Featured, True/False Friday|

True. Just ask Stephen Carey, PhD, CAE, and President of Association Management and Marketing Resources (AMMR): Stephen, the first trade association and professional society consultant to be appointed to the Board of Examiners for the Malcolm Baldrige National […]

Tip Tuesday: Bumper videos are a great innovation based on a traditional broadcasting technique.
Tip Tuesday: Bumper videos are a great innovation based on a traditional broadcasting technique.

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Tip Tuesday: Bumper videos are a great innovation based on a traditional broadcasting technique.

September 11th, 2012|Featured, Tip Tuesday|

An old broadcasting term, “bumper,” is getting new life in online video. Traditionally a bumper was a brief announcement that preceded an advertisement break and then followed it. It would remind you what show or network you were watching after […]

True/False Friday: The First Lady’s an even better speaker now than she was in 2008.
True/False Friday: The First Lady’s an even better speaker now than she was in 2008.

Featured, True/False Friday

True/False Friday: The First Lady’s an even better speaker now than she was in 2008.

September 7th, 2012|Featured, True/False Friday|

Answer: you decide! If you saw Michelle Obama’s speech at the Democratic National Convention Tuesday night, you can compare it to the 2008 speech here: If you haven’t watched the 2012 speech yet, here it is:

Tip Tuesday: Take advantage of playlists
Tip Tuesday: Take advantage of playlists

Featured, Tip Tuesday, Uncategorized

Tip Tuesday: Take advantage of playlists

September 4th, 2012|Featured, Tip Tuesday, Uncategorized|

Playlists have a retro-FM-radio sound to them, but they’re really a powerful tool to spice up your video channel. We use them on our YouTube channel to draw attention to some types of […]