True/False Friday Archives - Page 4 of 5 - Video Production Washington DC - MiniMatters

True/False Friday: The photo looks great! It’ll be great in our video!

May 11th, 2012|True/False Friday|

Unfortunately, this one is often false. A photo can have great composition and color, but when you look at it on your computer screen you really can’t tell if it’s a sufficiently high resolution to work in your

True/False Friday: Video is a great tool in all stages of fundraising

May 4th, 2012|True/False Friday|

True. Just how true was driven home for us yesterday at the first workshop we attended at the excellent Association Foundation Group’s 10th National Conference. LISTEN! Give! Stay! What you need to do to attract and keep donors was all about the importance of […]

True/False Friday: Those polka dots look great on you!

April 27th, 2012|True/False Friday|

OK, this one’s true, certainly, but it’s also false. That is, they may look great in person and in the mirror, but they don’t look good on camera. Polka dots, stripes, checks, and outlandish colors are all on our video […]

True/False Friday: The kids think they know it all about Web video.

April 20th, 2012|True/False Friday|

Utterly false. The amazing Lois Lipman’s wonderful students at the University of Maryland showed us on Wednesday how wrong it is to think that young people, those “digital natives,” know everything about Web video…or even think they do.

True/False Friday: You’re probably using video in all the ways that make sense

April 13th, 2012|True/False Friday|

It’s certainly possible that this is true, but are you sure? Video is a powerful tool, and organizations are realizing more and more potential for its use. We were struck by the Web Video Marketing Council and Flimp Media’s study linked

True/False Friday: Email is so 2011 for nonprofits

April 7th, 2012|True/False Friday|

False. There’s a new report this week from Nonprofit Technology Network (NTEN) and M+R Research Labs that distills statistics from 44 nonprofits’ success in the calendar year 2011 with email, Facebook, and Twitter. Forty-four may not sound huge, but they say they […]