Email Marketing Works Better If You Have a Video
Email Marketing Works Better If You Have a Video

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Email Marketing Works Better If You Have a Video

April 16th, 2013|Featured, Uncategorized|

Email marketing is alive and well even in the age of social media and texting—you can probably tell that email marketing is still significant from your own inbox. And yet email marketing only works if you make it compelling and […]

Make a Video–Try This Easy Video Storytelling Tool
Make a Video–Try This Easy Video Storytelling Tool

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Make a Video–Try This Easy Video Storytelling Tool

April 9th, 2013|Featured, Uncategorized|

Storytelling’s hot in marketing and fundraising, and it’s doubly important if you’re going to make a video. Storytelling is serious business, but we propose that if you’re going to make a video a good way to limber up your storytelling […]

Video platform options besides YouTube include Brightcove and Wistia
Video platform options besides YouTube include Brightcove and Wistia

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Video platform options besides YouTube include Brightcove and Wistia

April 2nd, 2013|Featured, Uncategorized|

Video Platform Options—How Do You Sort Through Them?

An online video platform, or OVP, is a place on the web where you host your videos. An OVP also provides other services such as custom players, analytics, as well as interactivity and […]

YouTube New Design Options
YouTube New Design Options

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YouTube New Design Options

March 26th, 2013|Featured, Uncategorized|

Here’s YouTube’s own video presenting the YouTube new design, dubbed the YouTube One Channel design.

YouTube new design features

Here’s a quick rundown of some key new features:

Trailer Video. The […]

Call-to-Action—The Power of Video
Call-to-Action—The Power of Video

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Call-to-Action—The Power of Video

March 19th, 2013|Featured, Uncategorized|

Call-to-Action–The Power of Video

Code.org’s doing a lot of things right, starting with their excellent video to promote teaching computer coding to kids, and including placement of the video alongside some compelling calls-to-action. They use the power of video to get […]

Video on Twitter–Making it Work for Your Business or Organization
Video on Twitter–Making it Work for Your Business or Organization

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Video on Twitter–Making it Work for Your Business or Organization

March 12th, 2013|Featured, Uncategorized|

Vine’s a new and intriguing tool that allows you to post video on Twitter. The app, which Twitter owns, limits each video to six seconds long–a limitation that’s not unlike your basic Twitter limit of 140 characters. You can’t do […]