A President Video Message, like this one MiniMatters produced for the American Association for Thoracic Surgery (AATS), provides an opportunity for the incoming president of a medical association to introduce themselves and communicate their vision and priorities to the community of stakeholders. Focusing on a clear message from the association’s leader, the added photos and broll help to keep it engaging. Finally, two camera angles allow for editing that keeps the message tight and professional.
If your association has an incoming leader, a video is a great way to set a tone for communicating with your broader community and share upcoming plans. A president video message can be filmed efficiently by setting up in an adjacent space at a scheduled board meeting or other organizational gathering.
AATS uses video for a variety of purposes, including promotion videos like this Early Career and Mentoring Opportunities Video to market its annual meeting. If your organization has a new leader needing to reach your community, or other video needs, request your estimate to explore how MiniMatters can help!
