True/False Friday: In the age of the 24-hour news cycle, there’s no hope for video longevity.

False. We got to thinking about the issue of a video’s shelf life when we read in the Washington Post that YouTube is a key source of news. Pew Research
Tip Tuesday: Some Associations are exploring YouTube’s potential.

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True/False Friday: Many nonprofits and associations don’t realize YouTube’s potential for content curation.

True. We were struck by this NTEN infographic, first published in NTEN: Change, June 2012 (shared here under their Creative Commons license, CC BY-SA
True/False Friday: Your YouTube Channel can link to your website!

It’s true! Up until recently, if you weren’t in the YouTube Nonprofit Program, you could only link from a video to other locations outside of YouTube by
Tip Tuesday: Make a Good YouTube Channel

Although it may seem redundant to make a fancy YouTube channel when you already show your videos on your website, here’s 3 reasons to do so.