Tribute Videos – Walter Kohn, Nobel Laureate
Tribute videos enable colleagues to record and communicate important messages to a revered colleague.
Legacy Giving Video Series – City of Hope – Bruce Merino
A Legacy Giving Video Series can work very well featuring a variety of individuals who are generous donors to an institution.
Business Success Story Video – Barkly
A Business Success Story Video can tell the story of a business effectively and visually.
Advocacy Campaign Video – Caring Economy
An Advocacy Campaign Video is a great way to define and gain a following for your advocacy campaign.
Planned Giving Explainer Video – GW
A Planned Giving Explainer Video to explain what planned giving is is proving useful for fundraisers and donors to the George Washington University.
Planned Giving Donor Story Video – American Chemical Society
A Planned Giving Donor Story Video is effective in planned giving marketing because it can lead a viewer to reflect on her or his own life and enter the mindset for making a planned giving decision.
Storytelling as Stewardship presentation
Storytelling as Stewardship. Many people have already learned the value of storytelling in marketing—as a way to cultivate new donor relationships and draw prospects closer to your organization. However, it can also be an effective tool for strengthening the relationships your organization has with its current legacy society members. Watch the presentation to see the value and […]
Annual Conference Video – FCAR
An Annual Conference Video is useful for bringing a key story or message before your organization’s members in a dynamic setting.
Emergency Fundraising Video – SOS Children’s Villages – USA
An Emergency Fundraising Video is a way to encourage immediate donations for a cause where the funds are urgently needed.
Educational Innovation Video – Education Next
An Educational Innovation Video showing how an educational program works within a school helps to support the replication of successful models.