Instagram Videos Have Enough Time for a Message
Facebook’s move to compete with Twitter’s Vine app by adding Instagram videos is just one more data point showing the importance of video in interacting with your stakeholders. Here’s how Kobe Bryant’s Instagram video, which shows a slice of his life recovering from an injury, looks on his Instagram page: The integration between the video and […]
Planned Giving Is a Natural for Great Storytelling
We’re very excited that MiniMatters’ Elissa Leif will lead a workshop about inspired storytelling along with Kathy Swayze, President of Impact
A Video Discussion Guide and 6 Ways to Use It To Achieve Successful Videos
You know you are ready for video, but how do you guide the internal discussion about video at your organization to achieve your goals?
Video Partnerships for Communications and Marketing Companies
We’re pleased to present on the subject of YouTube Marketing this time next week at the Rockville Women’s Business Center. If you’re reading this blog, we
What Does Video Cost? Part 3–Your Video Producer
Here’s the third in our four-part series on what video costs. Each post focuses on one area of decision-making that impacts what video costs. This post
What Does Video Cost? Part 2 – Editing Costs
Here’s the second in our four-part series on what video production costs. This post has been updated in February 2022. Each post focuses on one area of
True/False Friday: The social video is still evolving.
True. There has been a lot of talk lately about social video—video that spreads by sharing and word of mouth. Some call it luck and others call it a
True/False Friday: The First Lady’s an even better speaker now than she was in 2008.
Answer: you decide! If you saw Michelle Obama’s speech at the Democratic National Convention Tuesday night, you can compare it to the 2008 speech here: If
Tip Tuesday: Take advantage of playlists
Playlists have a retro-FM-radio sound to them, but they’re really a powerful tool to spice up your video channel. We use them on our YouTube channel to draw attention to some types of videos we’ve made for multiple clients with great results. If our visitor is considering creating, for example, a video for their association, […]
Tip Tuesday: Vodio is an interesting tool.
It’s not exactly news that the World Wide Web can be overwhelming. The Web’s greatest strength—how big and varied it is—can also be its biggest