True/False Friday: The social video is still evolving.
True. There has been a lot of talk lately about social video—video that spreads by sharing and word of mouth. Some call it luck and others call it a
Tip Tuesday: YouTube Insight is easy to use, free, and very very useful.
As video producers and marketers, we get very interested in video statistics. Nielsen statistics, for example showed that over 163 million viewers watched
True/False Friday: The new hot thing on YouTube is ancient.
True. The new hot thing on YouTube is the Olympic Games! The 2012 Olympics have been dubbed the “Socialympics” for the extensive use of social media
True/False Friday: In innovative online video, Americans always do the cool stuff first.
False! Innovation in online video can come from a lot of places. We at MiniMatters are very impressed with what BeLonG To Youth Services, in Dublin,
Tip Tuesday: Plan ahead so your video media strategy can take advantage of tent pole events.
Mother’s Day is coming. You still have time to rush order your mother or your wife some flowers for her day, but videos that tie into Mother’s Day should
True/False Friday: The kids think they know it all about Web video.
Utterly false. The amazing Lois Lipman’s wonderful students at the University of Maryland showed us on Wednesday how wrong it is to think that young
True/False Friday: You’re probably using video in all the ways that make sense
It’s certainly possible that this is true, but are you sure? Video is a powerful tool, and organizations are realizing more and more potential for its