True/False Friday: Powerpoint is the gold standard for professional presentations.

False. Powerpoint is, without a doubt, the industry standard for presentations. It’s a proven standard and most of your organization’s audiences have seen
True/False Friday: Your YouTube Channel can link to your website!

It’s true! Up until recently, if you weren’t in the YouTube Nonprofit Program, you could only link from a video to other locations outside of YouTube by
Tip Tuesday: For personalized searching of the Web, compare Trapit to Google Alerts and see the power of the visual.

Trapit is a great tool for personalized searching that produces visually appealing results. While Google Alerts can be a powerful tool for anything you
True/False Friday: In innovative online video, Americans always do the cool stuff first.

False! Innovation in online video can come from a lot of places. We at MiniMatters are very impressed with what BeLonG To Youth Services, in Dublin,
Tip Tuesday: Consider video when you have a big organizational change to introduce.
When the National Petroleum and Refiners Association determined they should become American Fuel and Petrochemical Manufacturers, they brought MiniMatters
True/False Friday: That special organization event you’ve been planning for will be over all too quickly.

You put so much energy into planning important events that sometimes it seems they go by in a blur. But the truth is, your special organization event
Tip Tuesday: A new Web site is a great time to build your video strategy.

Video has a lot of uses, but virtually every organization that uses online video posts it to their own Web site. While adding video is a great way to
True/False Friday: The photo looks great! It’ll be great in our video!

Unfortunately, this one is often false. A photo can have great composition and color, but when you look at it on your computer screen you really can’t
Tip Tuesday: Plan ahead so your video media strategy can take advantage of tent pole events.

Mother’s Day is coming. You still have time to rush order your mother or your wife some flowers for her day, but videos that tie into Mother’s Day should
True/False Friday: Video is a great tool in all stages of fundraising

True. Just how true was driven home for us yesterday at the first workshop we attended at the excellent Association Foundation Group’s 10th National