return on investment in video Archives - Video Production Washington DC

YouTube Advertising Videos Are a Worthwhile Investment
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YouTube Advertising Videos Are a Worthwhile Investment

YouTube

YouTube Advertising Videos Are a Worthwhile Investment

December 9th, 2014|YouTube|

YouTube advertising is the strongest form of social media advertising, introducing 18% of the new products customers find on social media and driving more conversions than any other platform. This conclusion comes from a study released in September by AOL Platforms based on 500 million […]

When Should Video Use a Voiceover?
When Should Video Use a Voiceover?

Technical Tips

When Should Video Use a Voiceover?

May 27th, 2014|Technical Tips|

The video incorporates diverse voices talking about the benefits of Capital Caring’s innovative telecaring program. The voiceover fills in the missing pieces, making for a smooth and persuasive message.

Voiceover has several key benefits

The voiceover in the video below which we produced for […]

What’s the Impact of Facebook Autoplay?
What’s the Impact of Facebook Autoplay?

Video and Social Media

What’s the Impact of Facebook Autoplay?

May 6th, 2014|Video and Social Media|

If you use Facebook with any regularity, you’ve probably been noticing since December the effects of Facebook autoplay–just loading a page with a video on it causes the video to play, although sound doesn’t kick in until you click on […]

The Future of Video Includes Frequent Video Publishing
The Future of Video Includes Frequent Video Publishing

Featured, Uncategorized

The Future of Video Includes Frequent Video Publishing

April 22nd, 2014|Featured, Uncategorized|

A number of signs suggest that the future of video is in very frequent publishing. In a few short years, YouTube channels of typical associations, nonprofit organizations, and businesses will publish videos every week and, for many, even […]

Get More YouTube Views with Foreign Language Subtitles
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Get More YouTube Views with Foreign Language Subtitles

Featured, Uncategorized

Get More YouTube Views with Foreign Language Subtitles

March 4th, 2014|Featured, Uncategorized|

While every viewer is probably going to enjoy a video the most if it’s spoken in his or her native tongue, translated captions can get more YouTube […]

Section 508 Compliance and Video
Section 508 Compliance and Video

Technical Tips

Section 508 Compliance and Video

February 25th, 2014|Technical Tips|

Section 508 compliance—conforming to a set of standards that make digital media accessible to people with disabilities—is mandatory for all federal agencies. As such, it may be necessary for your business if you do contract work for a federal agency. Even […]