Website Marketing–Link Directly from YouTube with Annotations and an Associated Website
If you have a YouTube channel to which you’ve given some attention, you’ve probably gotten a taste for how it can improve your website marketing. A good
BizClips: The Small Business Productivity Makeover Video Contest
Do you work for a small business or nonprofit? Small businesses and nonprofits can win prizes, national publicity, and a promotional video through
Video Marketing Starring Your Staff – Key Tips
Using your staff in your video marketing is generally a really great idea. Some of the benefits include: Saving on costs. It’s often a fun change for
A Thank You Video—Soon It Will Be That Time of Year
One of the most important things you can do as part of your fundraising or business, especially at year end, is to thank people. Here’s how with video.
Recent Statistics on Online Video Growth and What They Mean for Nonprofits
Google published the results of a study in September which they did in partnership with Millward Brown Digital of two million Americans who had researched
Donor Stories Are Perfect for Planned Giving Programs
There is growing interest in using donor stories in planned giving marketing, and MiniMatters was invited to show some donor story videos—and present about some of the science supporting this marketing method.
Great Nonprofits Should Showcase Board Members on Video
Great nonprofits have an advantage when it comes to telling a story on video, because mission-driven organizations always have stories that will speak to the heart—a mission essentially IS a story. We at MiniMatters believe that great nonprofits will start to use another resource that’s right at their fingertips, and that has enormous potential when […]
A Tribute Video Expresses Grief and Points the Way Forward
Storytelling and tribute videos can share individual life stories and help organizations with fundraising.
Sharing a Video on Google Plus
It’s hard to say what the relative positions of Facebook and Google Plus will be in the years to come, but it’s clear that one of Google Plus’s key
Editing a Video with YouTube
Editing a video with YouTube is a surprisingly easy task—ironically, the trickiest part may be getting started. Getting started editing a video