iPhone cameras are great–within reason

iPhone cameras are great–within reason Video cameras are evolving and becoming more powerful and more convenient. Smartphones may be as well. So it’s no
YouTube annotations can be interesting and dynamic

YouTube annotations can be interesting and dynamic YouTube annotations let you layer clickable text, hotspots, and links over your video. While
Tip Tuesday: Live streaming is pretty accessible now.

Live streaming is just what it sounds like—users transmit their media live, so that people can view it as it’s happening. It’s the closest thing to a
True/False Friday: There’s no limit to how Associations can use a short video clip.

True. Just ask Stephen Carey, PhD, CAE, and President of Association Management and Marketing Resources (AMMR): Stephen, the first trade association and
Tip Tuesday: Bumper videos are a great innovation based on a traditional broadcasting technique.

An old broadcasting term, “bumper,” is getting new life in online video. Traditionally a bumper was a brief announcement that preceded an advertisement
True/False Friday: The First Lady’s an even better speaker now than she was in 2008.

Answer: you decide! If you saw Michelle Obama’s speech at the Democratic National Convention Tuesday night, you can compare it to the 2008 speech here: If
Tip Tuesday: Take advantage of playlists

Playlists have a retro-FM-radio sound to them, but they’re really a powerful tool to spice up your video channel. We use them on our YouTube channel to draw attention to some types of videos we’ve made for multiple clients with great results. If our visitor is considering creating, for example, a video for their association, […]
Tip Tuesday: Vodio is an interesting tool.

It’s not exactly news that the World Wide Web can be overwhelming. The Web’s greatest strength—how big and varied it is—can also be its biggest
True/False Friday: You can’t judge a book by its cover.

True. But we highly recommend judging a book (or as in this case, two books) by its terrific video: A cover is just a small piece of a book. A video lets
True/False Friday: HTML5 is just like all the other HTMLs.

False. HTML5 represents a transformative change to Web coding. At the same time, most users of the Web don’t need to understand it—that’s the good news.