Social Media Video Production in Washington DC

Social Media Videos

MiniMatters produces social media videos that help organizations grow their audience, share meaningful stories, and increase engagement online. Our video services help nonprofits, associations, and agencies communicate effectively across platforms like YouTube, LinkedIn, Instagram, and Facebook.

Social Media Video Production for Nonprofits & Associations

Social media videos are essential for reaching audiences where they spend the most time. At MiniMatters, we create short-form videos, story clips, and highlight reels that make your message stand out in busy social feeds.

Our social media video services help organizations raise awareness, share impact, and promote programs through clear, visually engaging storytelling. Whether you’re celebrating an achievement, promoting an event, or showcasing a success story, MiniMatters ensures your videos connect authentically and perform across channels.

Online engagement matters. The right video helps people understand your mission instantly and keeps your organization top of mind.

Animated child on monkey bars in medical research fundraising video thumbnail

Trusted Partners

Trusted Social Media Video Partner for Nonprofits, Associations & Agencies

For more than 15 years, MiniMatters has partnered with mission-driven organizations to produce social media videos that engage, inform, and inspire. Our team brings experience in digital storytelling, nonprofit communication, and content strategy helping clients build visibility and credibility online.

Organizations nationwide trust MiniMatters for videos that align with their brand, spark engagement, and deliver measurable impact. Clients return to us because we understand how to make social media content both strategic and shareable.

Graphic with a blue background displaying the words “Thank You!” surrounded by social media reaction icons like thumbs-up and smiling faces.
Portrait of a woman speaking on camera with on-screen text identifying her as Rozalina G. McCoy, MD, MS from the American Diabetes Association and University of Maryland School of Medicine.

Social Media Video Production with Creativity & Purpose

What sets MiniMatters apart is our ability to combine storytelling strategy with platform-specific expertise. We understand how to design videos that perform on each social network; balancing clarity, length, and message for maximum impact.

Our process includes message development, editing, and formatting tailored to each platform’s best practices. By focusing on creative storytelling and measurable outcomes, MiniMatters ensures your social media videos capture attention, strengthen your voice, and grow your community.

Sectors We Specialize In

Associations

Whether you represent a medical, professional, or trade association, MiniMatters helps you produce marketing, membership, training, fundraising, and conference videos that achieve results. We serve as your on-the-ground filming partner, expert animation partner, and strategic collaborator to meet association goals with creativity, efficiency, and impact.

Foundations & Nonprofits

With firsthand experience in nonprofit fundraising, MiniMatters understands the challenges of engaging donors and telling stories that inspire. We apply best practices in nonprofit video production to create fundraising, gala, storytelling, and campaign videos—helping your community connect to one another with purpose and take their involvement to the next level.

Agencies & Prime Contractors

MiniMatters partners with agencies and prime contractors as a WBENC-certified Women’s Business Enterprise (WBE) with additional MBE certifications in Maryland, Virginia, Illinois, and Montgomery County, MD. We bring expertise in filmed and animated video to support federal and state contracts, contributing to award-winning projects with strategic, reliable, and results-focused collaboration.

Our Services

What's Your Story?

Do your organization’s goals center on advancing medicine, public health, or science? Are you shaping policy in areas like transportation, the environment, housing, or education? Or perhaps you’re leading training programs, fundraising initiatives, or major conferences? If so, MiniMatters is the ideal partner to help bring your mission to life through video and strategic communications.

How Social Media Videos Help Organizations Succeed

Social media videos amplify your reach and strengthen your brand presence. Nonprofits use them to inspire donations and volunteer support, associations use them to educate members and share updates, and agencies use them to communicate initiatives and public programs.

Whatever your goal, video helps your audience see your impact, connect emotionally, and take action all while improving engagement across your social platforms.

FAQs about Social Media Video Production

MiniMatters produces short-form videos, story clips, highlight reels, testimonial videos, and campaign content designed for YouTube, LinkedIn, Instagram, Facebook, and X (Twitter).

Most social media videos perform best between 15 seconds and 90 seconds, depending on the platform and purpose. MiniMatters helps tailor video length and style for maximum audience engagement.

Yes. We can edit and reformat existing footage into short, platform-optimized clips to extend the life and reach of your existing videos.

Our team understands each platform’s technical requirements, audience behaviors, and visual trends. We format your videos for aspect ratio, captions, and pacing that perform best on each channel.

Yes. All social media videos include closed captions to ensure accessibility and higher engagement, even when viewers watch without sound.

Video storytelling is one of the most effective ways to inspire donations, promote campaigns, or raise awareness. MiniMatters helps connect your mission with audiences that care.

No. MiniMatters focuses on high-quality video production. However, we collaborate with your communications or marketing team to deliver content optimized for posting and promotion.

With 15+ years of experienceMiniMatters creates authentic, mission-driven videos designed to capture attention, tell your story, and boost engagement across today’s most popular platforms.