Explainer Video Production in Washington DC

Explainer Videos

MiniMatters produces animated and filmed explainer videos that help nonprofits, associations, and agencies communicate complex topics clearly and effectively.

Explainer Video Production for Nonprofits & Associations

Explainer videos make it easy for audiences to understand your mission, services, or programs. At MiniMatters, we transform complex ideas into engaging, easy-to-follow stories that educate, inspire, and drive action.

Our explainer video services include scriptwriting, animation, motion graphics, and filmed storytelling, designed to align with your organization’s goals and audience needs.

Clarity inspires connection. MiniMatters helps you simplify your message while maintaining the heart and integrity of your story.

thumbnail of an illustration showing how a home septic tank works for a septic system video

Trusted Partners

Trusted Video Partner for Clear & Impactful Communication

For more than 15 years, MiniMatters has produced explainer and educational videos for mission-driven organizations nationwide. Our team understands how to translate complex information into engaging, understandable storytelling that connects with diverse audiences.

Organizations across the country trust MiniMatters for high-quality explainer videos that combine clarity, creativity, and purpose.

thumbnail for acceptance and commitment training and therapy explainer video showing man climing mountain to life advice
Animated Safety Video shows 3 steps for used needle disposal

Explainer Video Production with Strategy & Creativity

What sets MiniMatters apart is our ability to combine visual creativity with strategic communication. We work closely with your team to ensure every explainer video is accurate, accessible, and visually engaging.

Our process includes concept development, scripting, animation, and editing, resulting in a polished, professional video that brings clarity to your message and impact to your cause.

Sectors We Specialize In

Associations

Whether you represent a medical, professional, or trade association, MiniMatters helps you produce marketing, membership, training, fundraising, and conference videos that achieve results. We serve as your on-the-ground filming partner, expert animation partner, and strategic collaborator to meet association goals with creativity, efficiency, and impact.

Foundations & Nonprofits

With firsthand experience in nonprofit fundraising, MiniMatters understands the challenges of engaging donors and telling stories that inspire. We apply best practices in nonprofit video production to create fundraising, gala, storytelling, and campaign videos—helping your community connect to one another with purpose and take their involvement to the next level.

Agencies & Prime Contractors

MiniMatters partners with agencies and prime contractors as a WBENC-certified Women’s Business Enterprise (WBE) with additional MBE certifications in Maryland, Virginia, Illinois, and Montgomery County, MD. We bring expertise in filmed and animated video to support federal and state contracts, contributing to award-winning projects with strategic, reliable, and results-focused collaboration.

Our Services

What's Your Story?

Do your organization’s goals center on advancing medicine, public health, or science? Are you shaping policy in areas like transportation, the environment, housing, or education? Or perhaps you’re leading training programs, fundraising initiatives, or major conferences? If so, MiniMatters is the ideal partner to help bring your mission to life through video and strategic communications.

How Explainer Videos Help Organizations Succeed

Explainer videos are powerful tools for education, advocacy, and outreach. Nonprofits use them to explain programs and impact, associations use them to clarify policies and initiatives, and agencies rely on them to engage stakeholders and the public.

By turning detailed information into visual stories, organizations can increase engagement, improve understanding, and strengthen their communication strategy.

FAQs About Explainer Video Production

We produce animated explainers, motion graphics, filmed explainers, and hybrid videos that simplify complex ideas and engage audiences.

Most explainer videos range from one to three minutes, long enough to explain your message clearly while keeping attention focused.

Yes. We handle concept development and scripting to make sure your content is clear, concise, and aligned with your goals.

Absolutely. We can create fully animated, filmed, or mixed-media explainers depending on your message and style preferences.

Explainer videos make complex information visual, relatable, and easy to remember, helping organizations connect more effectively with their audiences.

With 15+ years of experience, MiniMatters combines visual creativity and strategic storytelling to deliver explainer videos that educate, engage, and inspire action.