MiniMatters Blog

Insights on Video & Storytelling

Explore expert advice and creative ideas to help your organization use video more effectively.

Animation in Videos–A Little Goes a Long Way

Online video grows every day, and there are some fabulous videos using ever-more sophisticated animation. However, for people on a budget, a little animation in video may be the best...

Animation in Videos

Using animation in videos has become popular as video animation software and templates have become more accessible and powerful. But complex animation...

Best Documentary Oscars: Let Them Stimulate Your Ideas for Video

The Best Documentary Oscars, which the Academy will award on Sunday the 24th with the others, offer a chance to reflect on telling important stories...

Video SEO Services—Optimize your website with video

Video SEO Services are a potentially critical add-on to creating videos for your company or organization. In this post, we'll focus on two ways that...

Event Videos for Sponsor Recognition and to Encourage Action!

A short event video is a great way to promote a special event. For example, take a look at this video we recently put together for the American Society...

A Video Discussion Guide and 6 Ways to Use It To Achieve Successful Videos

You know you are ready for video, but how do you guide the internal discussion about video at your organization to achieve your goals?...

Video Partnerships for Communications and Marketing Companies

We're pleased to present on the subject of YouTube Marketing this time next week at the Rockville Women's Business Center. If you're reading this blog, we...

What Does Video Cost? Part 4 – Video Distribution

Here's part four of our series on what video costs. Each post focuses on one area of decision-making that impacts what video costs. This post will explore...

What Does Video Cost? Part 3–Your Video Producer

Here's the third in our four-part series on what video costs. Each post focuses on one area of decision-making that impacts what video costs. This post...

What Does Video Cost? Part 2 – Editing Costs

Here's the second in our four-part series on what video production costs. This post has been updated in February 2022. Each post focuses on one area of...

What Does Video Cost? Part 1—Filming Cost

How do your decisions about filming video impact your video cost?...

Website Sliders: New Trends Include Video Sliders!

The bar constantly raises on the web, so keeping your site looking modern is a must. Trends that were stylish one day can become standard the next, making...